DREW
HARTMAN
andrew.thomas.hartman@gmail.com
drewhartman.com
drewhartman.com
RANGE:
Law degree
Small Brand / Startup
AND
Low-budget / No-budget
AND
Team-builder
AND
THROUGHLINE:
A compounded skillset refined across BOTH Tracksmith and Salomon
Brand experience building authenticity through narrative strategy in sport.
Brand experience at the intersection of performance and fashion.
Brand experience requiring a comprehensive solution across owned, earned, and paid channels to build trust, equity, and heat with the athlete.
OFF TRACK GRAVEL TOUR (2026)
Concept:
“When running and creative self-expression converge”
To further connect runners to each other and to what makes them come alive creatively, we organized the Off Track Gravel Tour across key retail partners in the U.S. Leaning in to Salomon’s gravel running campaign language “for off track minds,” we built a replicable format for experience and centered the tour around writer and runner Raziq Rauf.
Raziq Rauf is a decorated writer at the intersection of music and culture for the likes of BBC Music, MTV, Metal Hammer, Kerrang!, and most recently has gained recognition in the running world for his Substack “Running Sucks” where he communes with current events in running.
Coinciding with the release of his first book, “This is Running,” Raz traveled across the US with Salomon to lead runs and discussions from his book.
Role:
Creative Concept / Ideation / Event Production / Partnerships
Colloaborative Credits:
Raziq Rauf, Brian Galdamez, Vanessa Ong, Kevin Cruz
San Diego: Milestone Running
Brooklyn: Brooklyn Running Co.
Twin Cities:
TC Run Co.
Portland:
Fleet Feet PDX
San Francisco:
Fleet Feet Menlo Park
Columbus:
Fleet Feet Columbus
Denver:
Runner’s Roost Lakewood
© DREW HARTMAN 2026